changelog Research
Adult platform SEO research, as a changelog
This adult platform SEO research covers the questions subscription, membership and creator platforms, and the tools that serve them, keep running into: gates, labels, profiles, retention and B2B acquisition. Start with the roadmap, then read the release that matches your problem.
- v1.0Roadmap
Subscription platform SEO: the guide, as a 90-day roadmap
A 90-day subscription platform SEO roadmap for adult sites: map templates, fix gates and labels, build the public layer, then add retention and B2B pages.
6 min read
- v1.1Indexing
Gated content SEO for adult platforms: paywalls, samples and age gates
Gated content SEO for adult platforms: Google's flexible sampling, paywalled-content markup, and why age verification changes what can be sampled at all.
7 min read
- v1.2Architecture
Public vs member content SEO: a decision for every page type
Public vs member content SEO for adult platforms: which page types stay public, which sit behind the gate, which never get indexed, and how to enforce it.
7 min read
- v1.3Profiles
Member and creator profile SEO, built on consent
Creator and member profile SEO for adult platforms: consent first, stage names in markup, ProfilePage structured data, and empty profiles kept out of search.
6 min read
- v1.4Retention
Subscription SEO and retention: the pages members search for after they join
How help, billing and cancellation pages can rank for the searches members make after joining, and why a charge explainer page matters on adult platforms.
6 min read
- v1.5Acquisition
Organic acquisition for adult SaaS: winning the shortlist before the first call
Organic acquisition for B2B tools serving the adult industry: buyers rank vendors before calling any, so comparison, compliance and docs pages matter most.
6 min read
Which release for which problem
| If your problem is | Read |
|---|---|
| Explicit thumbnails or previews showing up in search | Gated content SEO |
| Thousands of tag, filter or search pages in the index | Public vs member |
| Creator pages that rank badly or raise privacy worries | Profile SEO |
| Disputes from members who do not recognize a charge | Retention SEO |
| A B2B tool that buyers never shortlist | Organic acquisition |
| No idea where to start | Subscription SEO guide |
The notes link to each other where a problem has more than one cause, and to the service pages where the work itself is described.
Sources we build on
Every release names its sources and the date we last reviewed it. Laws, card network rules and the guidance from Google all changed during 2025 and 2026, so we recheck the notes whenever one of them moves. These sources appear most often.
- Google Search CentralPaywalled content, flexible sampling, SafeSearch, crawl budget, user-generated spam, noindex and profile markup
- Laws and courtsState age verification laws, the Free Speech Coalition tracker, Free Speech Coalition v. Paxton (2025) and state automatic renewal laws
- OfcomGuidance on highly effective age assurance, for platforms with UK members
- Card networksMastercard adult content standards, and Visa guidance on descriptors and disputes
- Industry researchRecurly churn benchmarks, the Chargebacks911 dispute index, 6sense and G2 buyer studies
Want the work done for you? See subscription platform SEO or pricing.
next release Your growth audit
Find out what search can do for your platform.
- Which public pages can rank, and which are hidden behind the age gate
- Where members come from today, and where they could
- No guesses about rankings, and no obligation